The startup scene here in Australia is thriving, with lots of passionate entrepreneurs who have chosen to take the path less travelled and build a business from scratch.
It’s a big decision to jack in the day job and follow your dreams, but the payback can be phenomenal. To be your own boss, to make a difference in the world and to maybe earn a good living from it too are hugely motivating ambitions.
But it’s not an easy path to choose. It’s stressful, things rarely go as planned and sometimes the business idea just doesn’t work out.
muru-D, Telstra’s startup accelerator program, was launched in October 2013 and provides an environment where the start-ups are given amazing office space, extraordinary mentoring, master classes, pitch training and access to the investor community to help realise their dreams.
We were lucky enough to have four of the startups followed and filmed for the entire six months thanks to the awesome Chief Entertainment and Telstra Media teams. The program, called ‘The Story of a Startup’, follows these extraordinary entrepreneurs through the whole muru-D process, giving you a taste of life as a startup.
As you’d expect, there are ups and downs, plenty of curve balls that the entrepreneurs weren’t expecting – and of course a lot of fun too!
I really hope you tune in to learn a little bit more about what it’s like to walk in an entrepreneur’s shoes. Hopefully it will encourage people to get involved and help mentor our future classes, or to become investors, and maybe we’ll unearth a few more awesome startups for future batches of muru-D too ;-).
I hope you get inspired by what you see and feel proud of the fact that Telstra is supporting these startups in a very meaningful way.
Before I go, I really want to thank a few people who without their support, this documentary would never have been made.
A big big thank you to Chief Entertainment and the Telstra Media team for believing in the idea and thinking a documentary would fly. To all the first class of muru-D startups thank you – what a ride it’s been. To the muru-D team Mick, Rachel, Gordon and James – I’m so lucky to work with such passionate, awesome bunch of folks. Finally, to Charlotte Yarkoni, my fabulous co-founder of muru-D, thank you for your unwavering support and for allowing me to have the best job in the world.