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26 games, four sports, one massive week of streaming

Entertainment

Posted on April 24, 2019

4 min read

Our biggest ever year of sports streaming is off and running, and for the first time we have matches from the AFL, NRL, Netball and Hyundai A-League playing over one chock-a-block week of sporting goodness.

Until now, the AFL, NRL, Netball and Hyundai A-League seasons hadn’t overlapped, but with the commencement of the Suncorp Super Netball season this week, we finally have all four up and running (and jumping and kicking and passing!) thanks to Telstra Live Pass.

Beginning with Wednesday’s match between Richmond and Melbourne in the AFL, and ending with the final match of the A-League home-and-away season between Perth and Wellington on Sunday the 28th, Telstra will for the first time stream all four sports via the Live Pass and official apps. That’s a total of 26 matches, with total plays across our four official apps expected to top 5 million views.

Telstra TV customers who download the official Netball Live app have even more reason to celebrate, with two live and exclusive matches streamed each week from the Suncorp Super Netball series.

We all lead busy lives, so sometimes getting out to a game or gaining control of the family TV remote control can be pretty difficult, that’s why we’re committed to bringing you the very best of Australian sport live, fast, and data-free wherever you may be.

A wide brown land deserves a wide choice in sports, so if Australia’s premier men’s and women’s domestic football and netball on your mobile isn’t enough, then Kayo has you covered. Just tell Kayo your favourite teams and you’ll get a never-ending stream of live and on-demand action on any device in your house, and of course on Telstra TV. There’s over 50 sports including AFL, NRL, Cricket, Football, Rugby Union, Motorsports, Basketball, Tennis and much more live or on-demand.

Exclusive to Telstra, you can even get up close and personal with your favourite sports with 2 months of Kayo Basic for just $5.* If you’re an existing Telstra customer, you can add it to your Telstra bill.

Throughout this year, every match of the AFL Premiership, Hyundai A-League, Suncorp Super Netball Series and NRL Telstra Premiership (excluding Grand Final) plus a number of other selected tournaments and matches will be streamed on the sporting apps over our network for those with a Live Pass subscription, giving you access to an unprecedented number of premier men’s and women’s international and domestic sport.

Last year, we streamed 670 matches to fans hungry to keep on top of the action; this year, we plan on bringing fans around 850 matches. You’re welcome – just don’t forget to charge your phone!

Since 2012, we’ve used world-class technology to go beyond just sponsorship, streaming our first ever match over Australia’s largest mobile network to become a genuine technology partner of the AFL, NRL, Netball Australia, and Football Federation Australia – and we streamed over 700 million minutes of sport during the 2018 season.

Eligible Telstra customers can use the official mobile apps of the AFL, NRL, Netball Australia and FFA to stream their favourite matches live, fast and data-free, unlocking $329 in value from their service. Non-Telstra customers can still get in on the action, with a number of subscriptions beginning at $2.99 a week, and other options available for monthly or annual passes.

We know that the thrill of cheering on from the stands can’t be replicated, too; that’s why with Telstra Thanks, we give customers access to discounted tickets to all these sports, from as little as $8 for juniors and $20 for adults, with other offers available from time to time like 2 for 1 tickets.

If you’re looking for something to do with friends or family this week, we have 26 reasons why you should choose to watch Australia’s best athletes, with thanks to Australia’s best network. If that doesn’t fill up time over the Easter break, then we don’t know what will.

* Monthly subscription, $25/mth after offer period.

Netflix Speed Index – We’ve ranked #1 for 12 months straight

Telstra News Entertainment

Posted on February 12, 2019

2 min read

The January 2019 Netflix Speed Index for Australia is out and for 12 months straight (February 2018 to January 2019), Telstra has ranked #1.

With consumers streaming more content than ever before, Telstra has been working to make sure our customers are able to get the best possible experience when watching video from a range of content services including Netflix.

Today the January 2019 Netflix Speed Index was released with Telstra ranked #1 on the leader board for the 12th month in a row from February 2018 to January 2019.

The Netflix results reflect Telstra customers enjoying the fastest speeds available in Australia, combined with access to Australia’s most extensive and sophisticated caching capacity in the region. The function of ‘caching’ is to store copies of Netflix content to enable streaming from a location closer to consumers.

We’re pleased that the January 2019 Netflix result reflects the real-world difference that Telstra customers can experience from our ongoing network leadership and our efforts to deliver a better streaming experience. This result follows on from Ookla’s naming of Telstra as the fastest fixed network in the 2018 Speedtest® Awards by Ookla®.  

Delivering the very best for our customers is about more than just download speeds.  Telstra’s innovative products and devices, including our Smart Modem, Smart Wi-Fi Booster and Telstra TV, all help ensure our customers can enjoy the best streaming experience. This #1 ranking reflects the investments we have made to deliver the streaming experiences our customers expect.

 

Newcastle Knights win 2018 Telstra NRL ‘Most Streamed Team’ Award

Entertainment

Posted on September 27, 2018

3 min read




The Newcastle Knights have taken out the award for the 2018 Telstra NRL ‘Most streamed team’ at this year’s Dally M Awards ceremony.

In just its second year, the award recognises the team that had the highest number of viewers streaming their matches using the Telstra Live Pass on the NRL Official App across the entire home and away regular season.

To claim the distinction, the Knights – watched by a cumulative audience of 1.7 million fans throughout the season – had to fend of challenges from last year’s winning team, the Manly Sea Eagles, as well as the New Zealand Warriors and Melbourne Storm, who all made the top four.

The Warriors’ run into the final-four places was aided in no small part to playing in the year’s most streamed game – their round seven home clash against the St. George Illawarra Dragons.

Telstra’s multi-sport Live Passes currently deliver year-round action to 2.3 million subscribers – a 92% increase on last year – allowing eligible Telstra mobile customers access to matches live, fast, and data-free.

The NRL Official App delivered almost 400 million minutes of exciting rugby league action to a fan base that grew by an incredible 60 per cent this year.

 

In the battle of the states, rugby league fans in New South Wales can claim bragging rights over their Queensland rivals both on and off the pitch this year, with just over half of all streams being consumed within the blue state.

Queensland led Victoria, Western Australia, South Australia, and the ACT for the minor places, but promisingly for the expansion of the game nationally, there is good interest in rugby league mobile streaming coast-to-coast.

Presenting the Award to Knight’s Captain, Mitchell Pearce, was Telstra Head of Marketing, Jeremy Nicholas.

“This great growth really has a lot to do with how close many of the games were this year, and how they were decided in the final moments of the match,” he said.

“We’re always looking at new ways to engage fans and customers who love rugby league, and when we can, provide them with unforgettable experiences like attending the Grand Final in person.

“The demand for streaming on the go is unparalleled, and we are committed to continuing to bring games to life in more places, live, fast, and data-free, on Australia’s best mobile network.”

2018 NRL ‘Most Streamed Team’

The Newcastle Knights

Most Streamed Game of 2018

Round 7, NZ Warriors v St George Illawarra Dragons

Top three ranked states for streaming

NSW, QLD, VIC

Most streamed game for award finalists

  • Newcastle Knights, Rd 7 vs Wests Tigers
  • NZ Warriors, Rd 7 vs St. George Illawarra Dragons
  • Manly Sea Eagles, Rd 12 vs Canberra Raiders
  • Melbourne Storm, Rd 2 vs Wests Tigers

Download the NRL Official App now from the App Store or Play Store and register for NRL Live Pass to stream 2019 Telstra NRL Premiership matches live, fast and for Telstra customers, data-free.

West Coast Fever the most streamed team on Telstra Live Pass

Entertainment

Posted on August 17, 2018

3 min read




The Suncorp Super Netball season has reached the business end of the season, and audiences watching via the Telstra Live Pass continue to grow as the action on court heats up.

If you suspected that enthusiasm for the series had reached fever pitch, then you’d be right in more ways than one – with the West Coast Fever claiming the honour of being the most streamed team of the year.

The Fever can add this distinction to the news that following their six-goal victory over the Giants they will host this season’s Grand Final – meeting either the Sunshine Coast Lightning, or the Giants once again.

In the final six rounds ahead of the commencement of the finals series, the Netball Live app experienced six consecutive new audience records, proving that women’s sport has the ability to draw audiences live, on mobile.

As well as being the most streamed team over the year, the Fever v Giants encounter in the final round of the regular season claimed the record as the most streamed match of Suncorp Super Netball, ever.

While the Giants triumphed there, it was the Fever who turned the tables on the Giants last weekend to earn direct qualification to the biggest game of the year.

With just two matches left to play in season 2018, fans won’t want to miss a minute of the action of the preliminary final between the Giants and Lightning this Saturday at 1.10pm, with the winner earning the right to take on the Fever for the biggest prize in Australian Netball.

Suncorp Super Netball ‘Most Streamed Team’ 

West Coast Fever – 3.9m total minutes viewed and 338k plays 

Telstra Live Pass ‘Most Streamed’ Match of the Year 

4 August 2018 – Round 14 – GIANTS vs West Coast Fever 

‘Most Streamed’ Matches’ by club 

  • West Coast Fever vs GIANTS – 4 August 2018 – Round 14 
  • GIANTS vs West Coast Fever – 4 August 2018 – Round 14 
  • Thunderbirds vs Swifts – 3 August 2018 – Round 14 
  • Swifts vs Firebirds – 29 April 2018 – Round 1 
  • Firebirds vs Fever – 21 July 2018 – Round 12 
  • Magpies vs GIANTS – 29 July – Round 13 
  • Vixens vs Fever – 28 July 2018 – Round 13 
  • Lightning vs Fever – 7 July – Round 10 

Catch every game live, only with Telstra

As the best netballers in the world converge on Australia from April to August, Telstra mobile customers can stream every game live, fast and data-free through the Netball Live Official App which is available in the Apple and Google Play Stores. 

Growing this elite sport in Australia

At Telstra, we’re proud of our association with Suncorp Super Netball and our ability to bring this exciting competition to fans. Netball is the most popular team sport for women and girls, Netball Australia reports. The most recent annual snapshot shows 563,000 women and 324,000 girls, not counting girls playing school netball, played netball in the course of the year. 

We are providing netball fans with more reasons to interact with their favourite sport as part of our commitment to creating new and better ways for fans to connect with netball. By broadcasting to an engaged audience of fans across Australia we are helping Suncorp Super Netball get the exposure it deserves attracting even more sponsorship and funding in order for the game and the athletes to thrive. 

Find out how you can catch every game of Suncorp Super Netball live.  

Football kicks off this week on Australia’s largest network

Entertainment

Posted on July 25, 2018

4 min read

We are welcoming Australian football for the first time ever to the Telstra Live Pass, as action in the FFA Cup heats up. With three tantalising fixtures to be streamed through the My Football Live app over the next three weeks, customers looking for a knockout-football fix can tune in to see who of the remaining 32 teams will progress to the next round.

After launching in late June, the My Football Live app sits alongside the NRL, AFL, AFLW, and Netball live apps and will provide our customers with unprecedented mobile access to every match of the upcoming Hyundai A-League season – beginning 19 October – live, fast and data-free, or by replay.  

In addition to Hyundai A-League games, the app will offer customers and Live Pass holders select FFA Cup, Westfield W-League, Caltex Socceroos and Westfield Matildas games, including Caltex Socceroos home friendlies and early round AFC Asian Cup and 2022 FIFA World Cup qualification games. 

The FFA Cup, which this year saw a new record number of entrants with 721 clubs around the country, in addition to the ten Hyundai A-League clubs and the reigning NPL Champions of Australia, is a national knockout tournament run by Football Federation Australia in conjunction with every State and Territory Member Federation in the country. 

With community and semi-professional football at its core, the FFA Cup means fans in Tasmania, the ACT, and the Northern Territory who aren’t currently represented by a Hyundai A-League club, may have the chance to stream and cheer their team on as the competition progresses. 

This unique for Australia competition format also means clubs from smaller leagues and regional Australia can test their mettle against the elite clubs from the Hyundai A-League. 

The first featured match on the My Football Live app pits the Victorian NPL high-flyers Avondale FC at home against the former NSL giants Marconi Stallions FC from the NSW NPL at 19:30 tonight. 

A week later, fans can tune-in to see relative minnows the Rockdale City Suns FC host last year’s FFA Cup Winners Sydney FC, while the final streamed match of the Round of 32 will be played on Tuesday 7 August featuring Victoria’s Bentleigh Greens SC up against the Wellington Phoenix. 

Football in Australia is riding high following the Socceroos’ brave international exploits of late and enjoys the enviable position of being the most popular team sport in Australia with almost two million participants, outnumbering the other football codes combined. 

Given Australia’s already proven appetite for streaming via our stable of sporting apps, we fully expect the addition of Football to build upon the 1.5 million fans already watching AFL, NRL, and Netball on our network.  

The addition of the My Football App means that sports fans can now enjoy year-round action from Australia’s leading football codes on the our network. 

“When we announced our digital rights partnership with Telstra in May, part of our promise to football fans was to make football more readily accessible on mobile devices,” said FFA CEO David Gallop.  

“Over the past three months a significant amount of work has gone into the My Football Live app, so we are delighted that tonight an FFA Cup fixture between two great community clubs will be the debut game available through the Telstra football Live Pass.” 

Our mobile customers can access My Football Live Pass included in their plan live, fast and data-free.  Non-Telstra customers can unlock matches by purchasing a $99.99 annual Live Pass, $16.99 monthly Live Pass, or $4.99 weekly Live Pass. We are also offering a free two (2) weeks trial for all new subscribers. 

You can now download the My Football Live App from the App Store and Google Play Store.