If Australia’s small businesses were footy players, they’d all deserve the Brownlow and the Dally M for how they’ve kept themselves and our economy running over the past year. Now, we want to pay it forward.

Today we’re kicking off around $8.5m worth of support, made up of free one-on-one assistance to help small businesses ‘go digital’ for the rest of the year and (and this is a real kicker) the opportunity to have your business up in lights in front of millions of people at NRL and AFL matches.

We feel this is the perfect way for Telstra to help, and give local businesses priceless exposure at the same time.

Have your business up in lights at the NRL or AFL

Running a business can be a bit like a footy game – really competitive with lots of players to contend with. We want to help level the playing field, by putting businesses up in lights on the field.

We’re giving away our ad space during Round 8 of the 2021 Toyota AFL Premiership season and Round 9 of the 2021 NRL Telstra Premiership. This includes the broadcast, banners, big screen and the NRL grass. It’s exclusive exposure, reaching potentially millions of people, that big businesses pay big bucks for.

17 matches means 17 winners getting national exposure – it doesn’t matter if you’re a tattoo artist or a florist – while another 50 businesses can win advertising spots at their local Telstra retail store, Telstra.com and My Telstra app.

This is our way of giving the backbone of our economy a well-deserved big plug, But that’s not all. We want to help all our small business customers be their best online at the same time.

Go Digital

Our new Telstra Business Go Digital Consult is designed to help your business be its best online, to help meet customer demands and increase your efficiencies, and we’re offering it free (valued at $149 each) to small businesses for the rest of the year.

A Telstra Small Business Expert will do an over the phone review of how digital your business is, and provide a tailored report and roadmap for you to ‘Go Digital’ covering the following areas:

  • Get connected – ensuring you’re set up for success with the right tools, devices and connectivity to get and stay online.
  • Engage online – advising on how to engage with customers online (website, social media, search engines, etc.), digital marketing to help boost your online presence, and tracking/managing existing customer relationships.
  • Help stay secure and supported – making sure you have the right tools to reduce the threat of viruses and malware to your business devices and data – plus access to ongoing support.
  • Business Software – offering insights into solutions including tech services, accounting software, security software, CRM software, and more to suit your business.

Our extensive partner network has also come to the party to support SMBs, with the Telstra Business Go Digital Consult unlocking a host of exclusive offers from Small Business Australia, Samsung, Cisco, Spotzer, Facebook and Microsoft.

We’ve also developed an interactive online Go Digital Tool, to help businesses self-assess their digital readiness and receive recommendations.

How it works

Eligible Telstra small business customers who register interest for a free Telstra Business Go Digital Consult can head to our portal and share a brief description on why they deserve to have their business up in lights go into the running our footy ad space giveaway. Free and easy, because we know you have your hands full.

We’re constantly adding to and evolving our offerings to our small business customers, like our recent partnership with MYOB, because we all want them to thrive.