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Oct
21
2014

I’m a customer too – do these three things for me

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The customer landscape is shifting as digital technologies enable new ways to conduct business and new business models.

Few would have dreamed, even as recently as 10 years ago, the extent to which customers are now connecting with businesses online, buying products and services online, raising and resolving issues online, and sharing their views on the quality of the experience with their own online communities.

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Posts: 28

Oct
17
2014

Checking-in is worth checking out!

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Chances are that if you live in a capital city, you rarely give the distance to your closest Telstra store a second thought.

But our customers come from far and wide and some of them have to travel anywhere from 50 to 100km (or more!) to see us in store. It was this fact that led to the birth of the Telstra Check-In Bus tours.

If you live in an area that doesn’t have a Telstra store or dealer and have nowhere to turn for answers to those little tech or billing questions, that’s okay – perhaps Telstra may come to you for a week!

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Posts: 3

Oct
17
2014

The Telstra Road to Discovery Master Class series

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The Telstra Road to Discovery’s Master Class series is back for another year, where music lovers from across the country can connect with leading music industry heavyweights.

The second session on Song Writing will air on Monday 20 October at 8pm AEDST and feature multi-award winning producer and songwriter Styalz Fuego, Eskimo Joe’s Kav Temperley and Mushroom Publishing’s Linda Bosidis.

I caught up with Styalz to chat about his role in creating some of the most successful home grown chart hits of the past ten years. Illy, 360, Owl Eyes, Aston Shuffle, Stan Walker, Diafrix, Elizabeth Rose and Seth Sentry are just some of the names with whom he has worked!

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Posts: 1

Oct
16
2014

Connecting with a Sustainable Future: Telstra’s Environment Strategy

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New communications technologies have created a more connected world, fundamentally changing how we live and work. This has profound implications for the environment and how we address challenges such as climate change and low carbon growth as detailed in Telstra’s Environment Strategy.

The explosion of next generation technologies – from smart networks to smart devices, personalised apps to social media – has created a digital world that for most of us was probably unthinkable just 10 years ago.

New technologies offer the opportunity to help address some of today’s most pressing social and environmental challenges, from providing healthcare solutions via teleconference in regional and remote locations to reducing carbon emissions by helping people meet virtually without the need for travel.

Our Environment Strategy is based on maximising these opportunities to deliver improved environmental outcomes while also driving improved efficiency and productivity.

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Posts: 17

Oct
15
2014

Is it really Telstra calling?

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This week, Telstra is launching its largest marketing campaign dedicated to raising community awareness about telemarketers who attempt to mislead customers, and scammers who attempt to obtain customers’ personal information via the telephone.

The centerpiece of the campaign is an information flyer entitled, ‘Is it really Telstra calling?’ Between now and Christmas the flyer will be direct mailed to six million customers with their bill; it will be available online on Telstra.com and via Telstra’s social media channels; and it will also be promoted in the print and online versions of Smarter Business magazine.

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Posts: 1