Before joining Telstra, I’d made tv commercials for companies like Coca Cola, worked with major Hollywood stars like Mel Gibson, Tom Cruise, Jodie Foster and James Coburn, I’d been the CEO of a national television channel, directed an internationally released feature film and even practiced as a lawyer. But perhaps the highest point (literally) of my career was when Telstra sent me to Mount Everest for three months!
Every day, on phones around the world people play 200 million minutes of Angry Birds. 200 million minutes a day! That’s over 1.2 billion hours every year on a game about exploding birdies and greedy piggies.
Is there nothing better that they could be doing with their time?
I was talking to a colleague of mine about the latest YouTube sensation, Rebecca Black, and her song Friday. This song has had over 126 Million views in just a few months, but he had never seen it. He didn’t get my tres amusing reference to sitting in the back seat, and which seat would I choose? The deafening silence was a dead giveaway to his ignorance (not my overestimation of my humour!).
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