My 4G hands-on experience
The arrival of Telstra’s 4G network coincided with almost one million new mobile customers coming to Telstra in the second half of last year.
It highlights how more people are seeing a positive change in our focus on you as the customer, offering better value plans and fantastic handsets backed by Australia’s most reliable mobile network.
It’s fair to say that Australians have well and truly embraced mobile technology, particularly the new generation of smartphones. In fact, smartphones now account for more than half of Telstra’s consumer post-paid mobile base.
Given the growing popularity of smartphones, last year we invested in Australia’s first 4G LTE network. Since then we’ve grown our 4G coverage footprint to 80 regional and metropolitan locations, with further sites going on line in coming weeks and months.
I enjoy testing all our new offerings, so I’ve been trialling the new HTC Velocity on our 4G LTE network since the handset’s launch in January. Aside from the terrific handset design and functionality (especially the 4.5” high resolution display), what really excites me is the HTC Velocity’s data performance.
On the 4G LTE network it can deliver typical download speeds ranging from 2Mbps to 40Mbps and typical upload speeds of 1Mbps to 10Mbps. To put this in context, the download speeds are up to five times faster than today’s fastest 3G smartphones. My actual experience has been usually around 25 – 30Mbps down and 15 – 18 Mbps up – which is pretty good!
From a personal perspective I like to keep track of the network’s performance – and I have to admit that the speed test app is one of the most used on my phone! The app is a great way to demonstrate the speed of our 4G LTE network and I’m always pleased to let people test the speeds on my handset for themselves.
We know that our customers want high-speed 4G products. 100,000 mobile broadband customers are already using our 4G network following its launch in late September, and the HTC Velocity has been our third highest selling consumer post-paid handset in recent weeks.
Over the next six months we will continue to add to our 4G device range with up to four additional 4G smartphones and at least one 4G tablet. So there will be even more reasons to use Australia’s fastest mobile network – our network!
As you will know, we are committed to investing in customer service to meet this increased demand and we still have a lot more to do to improve the service we offer our customers.
I always enjoy hearing your views, so if you have been using our 4G network or the HTC Velocity, please let me know. I look forward to reading your comments.