Say hello to the new mobile face of Telstra.com
Filed under: consumer, mobile handsets, mobile internet, smart phone
It’s no secret that many of us are time poor and relying more and more on the internet to help manage our busy lives. At the same time, smartphones are increasingly challenging PCs as the preferred way to access certain internet content.
According to the Telstra Nielsen Smartphone Index, 46% of Australians own a smartphone and 90% of you have accessed the internet from your device, with 61% of you doing so daily.
Interestingly, home is the most popular environment where Australians use their smartphones to access the internet, with 86% of smartphone users having done so (commuting is the second most popular environment with 59%).
At Telstra we recognise this growing need for you to perform simple tasks from your phone, and today I’m pleased to announce a new mobile version of Telstra.com, specifically optimised for smartphones, to help you connect with Telstra more easily.
We’ve made these improvements because you told us you found it difficult to navigate Teltra.com from your mobile and that experiencing the full screen” meant there was way too much pinching, zooming and scrolling going on.
So, from today you’ll see a simplified “front door” when you visit Telstra.com from your mobile that offers quick access to the most-used self-service options, straight from the home page and only one click away. We hope you agree it’s a much better experience.
The new site makes paying a bill, recharging your pre-paid credit, locating a Telstra store and making a store appointment significantly easier from your Telstra mobile.. We’re also providing quick access to Telstra’s 24-hour customer support on Twitter and CrowdSupport™ so you have assistance when you need it.
This change is just one of many improvements we’re making to the mobile experience to ensure we’re giving you a convenient way to perform simple routine tasks whenever you want.
It is also just the first step with many additions to the new mobile site already slated.
So check out the new site by visiting Telstra.com on your mobile and save it to your bookmarks. As always, we’d love to know how you find the experience so we invite you to leave a comment below or share your feedback on our feedback site.
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Nice, very nice!
Any chance we’ll see a “smartphone-optimized” version of the Telstra online store?
This is good, but I want to see you roolout this new design to the other areas of Telstra.com.
It’s a very good front page design, but in some cases clicking through leads to the old (less effective) mobile site design or worse still, non-mobile site pages.
Keep going with propagating this design to the rest of the site – I think it is a worthwhile improvement
Funny… How about a link to Telstra.com in the article?
standard PC website comes up on Windows Phone 7.5 with IE9 mobile.
Not working on Windows Phone 7 (Mango). It shows the desktop site instead and this is having tried to turn off/on mobile view in settings. Also tried switching from wifi to network data to check if the change in IP address would change it but no luck
It must have something to do with the user agent string not accommodating for Internet Explorer for mobile.
Great idea Telstra! But I’m still getting the standard telstra.com
Awesome! I’m going to try this out now
It works perfectly and looks great.
Clean and fresh, ease of use.
Nice work Team GS
Will this be available for Android – I have Samsung Galaxy S II
Sounds great…and I would like to use it.
you can access it by going to Telstra.com from your browser on your Galaxy SII
Thanks everyone for your feedback.
We’re aware of issues with displaying the new mobile site on Windows Phone 7 devices and are working on a fix at the moment. We expect to deploy this fix in the next 24 – 48 hours.
Please continue to provide feedback – we’d love to hear your thoughts as to how we can improve the site!
What would be awesume …update the Bigpond iphone app with something similar to the Telstra One app on WP7. Nice work Telstra