New BigPond Broadband Plans – fast, simple and more value
I’ve got a confession to make… I’m having a love affair with the internet. From checking the latest news headlines on my iPhone to researching our next exotic holiday on my home PC and enjoying favourite flicks via my new Telstra T-Box®, it’s safe to say that the online world is never more than three steps away in the O’Flaherty home.
And clearly I’m not alone. From video-rich entertainment to social networking sites, Australians are spending more and more time online. In fact, the average Australian internet user spends 17 hours per week online, which is a 28 per cent lift from 2007.
At Telstra, we certainly recognise that our customers’ needs are changing. With information, entertainment and news being enjoyed across multiple devices in the house, it’s not surprising that consumer demand for speed, simplicity and value from their broadband is growing.
We’ve spent a lot of time listening to what our customers need and want from their home broadband solution, and I’m pleased to announce that from tomorrow, our new BigPond broadband plans deliver greater data allowances at lower prices, allowing household members to do more on the internet for less.
We’re really excited about these new plans and have worked hard to ensure they are simple, easy to understand and offer our customers real bang for their buck. Ranging from 2GB to 200GB plans, benefits of the new plans include:
- Reduced monthly access fees of $10 to $90 per month
- Turbo plan customers will get the benefit of faster “Elite” plans for no extra cost, except for the entry level 2GB “Turbo” plan
- A reduction of 12 plans to four to simplify the range
- No additional usage fees on any plan
The pricing for customers on a 12 month plan who have a Telstra full service fixed phone is:
Min cost for ‘new prices’ over 12 month with HomeLine® Plus and a 1-port self install modem are: $907.80 (Turbo 2GB), $1027.80 (Elite 2GB), $1,387.80 (Elite 50GB) and $1,627.80 (Elite 200GB), plus a $9.95 delivery fee.
 Min cost for ‘old prices’ over 12 months with HomeLine Plus and a 1-port self install modem are: $1027.80 (Turbo 2GB), $1147.80 (Elite 2GB), $1867.80 (Elite 50GB) and $2,707.80 (Elite 200 GB), plus a $9.95 delivery fee.
Plus, customers can receive up to $20 off their broadband monthly access fee when they combine a new 24 month broadband plan with a Telstra full service fixed line phone and an additional BigPond wireless broadband, Telstra post-paid mobile, or FOXTEL from Telstra on a Single Bill.
This means, for example, you can enjoy 50GB for as little as $49.95 a month.
Nielsen’s 2010 Internet & Technology Report
To obtain this discount, the combined monthly access fee of the customer’s services must be at least $89
 Min cost for $49.95 plan with HomeLine Plus, a 1-port self install modem and a Telstra post-paid mobile ($20) is $2,397.60, plus a $9.95 delivery fee.
Rest assured, all existing customers will be moved onto the new plans in the coming months. We’ll be letting customers know about the changes, but if anyone wants to make the change sooner, feel free to give us a call on 13 2200 or go online at the site above.
This is a big step in the right direction for our customers, and I hope you feel the same way too – I’m looking forward to your feedback.